Free reusable period products are being offered to residents in a bid to reduce waste.

Huntingdonshire District Council (HDC) is providing the products in partnership with Hey Girls.

This initiative is part of the council's wider commitment to sustainability.

The UK generates 200,000 tonnes of menstrual waste annually, with Huntingdonshire sending 260 tonnes to landfill in 2019 alone.

HDC aims to combat this environmental issue by offering reusable alternatives.

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Executive councillor for parks and countryside, waste and street scene, councillor Simone Taylor, said: "Huntingdonshire District Council is committed to reducing waste and supporting sustainable practices.

"By providing reusable period products, we not only help protect the environment but also empower residents to make lasting, cost-effective choices that reduce waste."

Switching from single-use to reusable menstrual products can save approximately 264 disposable products per year.

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Through this scheme, 200 people in Huntingdonshire could collectively prevent 52,800 disposable period products from entering the waste stream annually.

The council plans to expand the programme if successful.

Residents can order their free period cup online or collect them at designated community hubs.